Objective:
Unify an exciting, but disjointed brand, and provide clear branding merchandise and ecommerce deliverables for the company and individual store owners.
Results:
Doubled the owned stores from 30 to 60, increased the product line from 8 to 13 bikes, completely refreshed packaging, templates, website and a new merchandise line.
My Role:
Lead Designer
Year:
2015-18
Service Provided:
Branding, Print Design, Web Design
After eight months of design and development work, the app was launched, and the results have been impressive. User engagement has increased by 30%, with an average of 15% more time spent on the app by users. Additionally, the team has reported a 20% increase in app downloads and a 25% increase in in-app purchases.